For Rio, the first iPod casualty.
I remember the first MP3 player, which was sold under the Rio brand. 32MB of flash memory! Held about 16 songs. I was one of three “gadgets” editors for CNET at the time and wondered what the big deal was.
According to Moore’s law, which says capacity doubles every 18 months, we should only be at about 512MB players now…not the 60GB (days and days of music, tens of thousands of songs) offered by the highest-end iPod.
But I guess the record companies had it all figured out: they tried to sue Diamond (who made the first Rio) to prevent them from shipping the thing! (They lost.) The first of many great examples of the music industry’s aversion to innovation.